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Compact Privacy Policies are implemented as an additional P3P header in the HTTP protocol. The policies consist of a list of 3 character policy codes followed by an optional 4th character that can be an i (opt-in), o (opt-out), or a (always). View our Platform for Privacy Preferences page for more information about Privacy Policies.

Browsers may require a Compact Privacy Policy for third party media including images on a page that attempt to use cookies. If the policy is missing or unacceptable a red warning flag will typicall be displayed in the bottom status bar of the browser.


HTTP Header: P3P: policyref="/w3c/p3p.xml", CP="DSP CONi GOV"

Primary Policies For PII

CONCONiCONoCONaContact or location information
FINFINiFINoFINaInformation about an individual.s finances
GOVGOViGOVoGOVaIdentification issued by the government (e.g., Social Security number)
ONLONLiONLoONLaContact or location information on the Internet (e.g., e-mail address)

Secondary Policies for PII

CONCONiCONoCONaInformation that can be used to contact individual
CUSCUSiCUSoCUSaSite modifications explicitly requested by user
DELDELiDELoDELaUsage for delivery purposes beyond the explicit intent of the user
IVAIVAiIVAoIVAaAnalysis that can be related to individual users
IVDIVDiIVDoIVDaTaking actions based on user history
OTPOTPiOTPoOTPaAny other purpose not captured by any other P3P purpose
OTROTRiOTRoOTRaInformation distributed to entities that are accountable to the provider that may use data in unknown ways
PUBPUBiPUBoPUBaInformation that may be distributed completely publicly
SAMSAMiSAMoSAMaInformation that may be distributed to other entities with equivalent privacy practices
TELTELiTELoTELaInformation that can be used for telephone promotion
UNRUNRiUNRoUNRaInformation used in ways unknown to the provider

Platform for
Privacy Preferences
Specification
Publisher of the P3P Specification

Privacy Warning Indicator in IE and Firefox:  

This utility provides a way to quickly test browser privacy warning compliance, or to determine what privacy policies are acceptable for third-party images. The red image below is served by a third-party source that attempts to set a browser cookie. Change the policy and watch for the alert at the bottom of your browser.

Many browsers have a privacy policy compliance bug. Setting a CP to 'FIN' will cause a warning to appear as expected. Adding an 'i' (FINi) for 'opt-in' or 'o' (FINo) for 'opt-out' causes the warning to go away, which may be acceptable. Adding an 'a' (FINa) for 'always' which is the default and is the same as 'FIN', does not make the warning reappear! That means that sites could be compliant in stating they track your financial information, but your browser will not warn you! First discovered 3/2004.

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